November 2021: Greece Promotes Winter Tourism Destinations in New Campaign
The Greek Tourism Ministry and the Greek National Tourism Organization (GNTO) this week launched a new winter marketing campaign that promotes Greece’s mainland destinations.
The new “Greece does have a winter” campaign, part of the country’s main “All you want is Greece” campaign, is aimed at promoting winter tourism and all the activities guests can enjoy during the season.
Sponsored by the Onassis Foundation, the campaign is Greece’s first that exclusively promotes destinations to visit in the winter season and attempts to show that the country has more than island destinations. Among the key elements of the campaign is that Greece is an authentic and safe place to visit.
Running for four months, the “Greece does have a winter” campaign will feature the country’s countryside, mountains, lakes, rivers, villages, local gastronomy, tours and activities that can be enjoyed in nature including bike riding, paragliding and rafting. The campaign shows a number of destinations of the regions of Thessaly, West Macedonia, Epirus, Central Greece and the Peloponnese, including Meteora, Nymfaio, Florina, Karpenisi, Corinth and Ioannina.